Article translated from the German version of tripwolf’s author Christin.
We have often presented the peculiarities of different countries to you, but today it’s getting a little sportier! This coming weekend, one of the most important sports events in the world is taking place, and that is why we are showing you the sporting highlights of this year.
The Super Bowl in the USA
On February 2nd 2015 (US time), the wait for football fans will come to an end: the Seattle Seahawks are playing in the final against the New England Patriots in Glendale, Arizona.
As one of the most important sporting events in the world, it draws more than 111 million viewers in the States alone, who watch the spectacle, as well as the half-time show, on big-screen monitors or at home on the couch, making this event TV’s highest-rated program of the year. By the way, the Super Bowl is becoming more popular in Europe with each passing year, thus nearly every country offers a live broadcast.
In addition to the half-time show, at which superstars like Madonna and Katy Perry perform annually, especially the commercial breaks are a hot topic of conversation: advertisers pay a stiff price of 4.5 million US dollars per 30 seconds on air. Read More »